In the "Tokyo Bouz (monk) Collection" held at Tsukiji Honganji, nearly 40 monks and nuns from eight major Buddhist sects joined in the event aimed at winning back believers. Following a rap version of a Buddhist sutra, five monks from each school walked on the runway, then chanted prayers and wrapped up in a grand finale with confetti resembling lotus petals.
"We wanted to show the young people that Buddhism is cool, and temples are not a place just for funerals," said Koji Matsubara, a chief monk at Tsukiji. Yet another reason why Japan is cooler than Thailand.